Ask an economist and you will get an opinion, but like all opinions it could be right or it could be wrong. I most certainly would not base my life or my future on an economist’s opinion; “bless them!” sic.
So are we in or are we out? Let’s put aside the official government guidelines or systems of measuring economic performance. It’s all out of date anyhow when it’s published. How about some good old fashioned commonsense? What really is happening in the marketplace? Now this may well be anecdotal and possibly challenged as not being scientific but so what, as far as I am concerned it’s real.
Companies are now back re-employing and redundancies have dwindled to the normal healthy trickle. Consumers are spending again as exemplified by the buoyant second-hand car market, always a good indicator. Our experience has shown a healthy growth of interest in business training. Every business person I speak to tells me they are feeling optimistic, and having got the holiday season out of the way decisions will be made. Executives are fed up with standing still; they are fed up with negative retreat. There is a ‘let’s get going’ feeling in the air.
If you have been delivering outstanding customer care over the past few months, if you have been investing by upskilling your people, if you have kept your most valuable asset – your staff, if you are customer led with your product mix you will now fairly quickly experience the rewards.
So in September step up a gear, really now be proactive in your communication in all its forms to your customers, your prospects and most important of all the real diamond mine the ‘No not today’s‘.
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